Avoiding the Trap of Vanity Metrics
In this video, Brett discusses the difference between KPIs and Vanity Metrics. Learn why focusing on the right metrics is crucial for business success. Stick around to the end of the video to see an example that Brett highlights of how a KPI might look beneficial for your company, in reality, it's just a vanity metric that doesn't impact your company's success.
00:00 Intro
00:19 KPIs
01:11 Vanity Metrics
01:52 Examples
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