Effective Presentations by Creating and Using Better Visuals

Опубликовано: 12 Апрель 2026
на канале: The Visual Lounge
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Successful presentations require planning and focus…and one specific part of your presentation that needs a great deal of both is visuals.

Visuals play a significant part in how presentations come across and so it’s important to remember a few things.

In this week’s episode of The Visual Lounge, Matt Pierce, Learning & Video Ambassador, explores how to use effective visuals to enhance presentations. He explains how they should grab the audience’s attention but not distract them from what you’re talking about.

It’s all about letting the audience hear what you say while giving them something visual to connect to.

Learning points from the episode include:
00:00 - Introduction
00:34 - Show logo
00:44 - Good morning, Good evening, Good afternoon
00:55 Why Visuals for better presentations?
01:20 Quick recap of show format update
01:36 How did I get involved in using more visuals in presentations?
02:54 How do I define success for visuals in a presentation?
04:51 What's one tip to help you improve using images?
07:40 - Quick break - like and subscribe & Check out TechSmith Assets
08:32 Back from the break
08:56 Let's look at options for visuals in presentations
09:29 Your presentation is OFTEN the main thing
10:09 Images become a reminder & symbolic of what is being talked about
10:35 Visuals are mental organizers for the speaker/presenter
11:25 Try to eliminate as much text as possible from the slides
11:35 Slide example
12:58 What happens when you put up walls of text?
13:59 You can use text in circumstances it makes sense
14:44 Design text in a way that works for your audience
15:29 What size should your text typically be? 28 Pt or bigger
16:21 Use Contrast. Repetition. Alignment. Proximity. (C.R.A.P.)
19:10 Good design matters
20:16 Do your elements and visuals go together?
22:05 Make something memorable
22:48 Use Anchoring - having the idea presented tie back to the visual
24:49 Thoughts about duel encoding - allowing the viewers to process the visual & what is said 25:37 Think about the unexpected and use that to draw attention
27:28 Turn off your slides when making a point or when you want focused attention
27:56 Where to find great images for slides and presentations
28:22 TechSmith Asset Library: https://library.techsmith.com
30:42 Final Take!
31:22 Show Wrap up! Don't forget to Like and Subscribe

Important links and mentions:
• TechSmith Academy: Learn how to use and create better images and videos (for free): https://academy.techsmith.com
• Article about presentation design:   / good  .
• Article about anchoring http://www.nlpu.com/Articles/artic28.htm
• Made to Stick Book: https://heathbrothers.com/books/made-...