Unlocking Brand Awareness on LinkedIn: The 5 Essential Stages

Опубликовано: 25 Июнь 2026
на канале: BlueMelon Design
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How often does your audience scroll past your content without clicking? 🤔

In this super short video, we look at how to plan for who you want to reach.

With a network of 800+ million members of professionals around the world, it’s worth making a mark on LinkedIn. Especially if you want to reach a new audience, or diversify.

In this episode of Juan & Tigs we show you the key stages of brand awareness on LinkedIn so you can create content for every stage of the buyer’s journey.

The 5 stages of brand awareness on LinkedIn are:
➡️ Most aware
➡️ Product aware
➡️ Solution aware
➡️ Problem aware
➡️ Completely unaware

So, what’s the next step? Time to make a content plan!

Book a Discovery Call with us: https://meetings.hubspot.com/jo-z-blu....

Read our article about how to get started with content marketing on LinkedIn: https://bluemelondesign.com/content-m...

#ux #linkedinmarketing #userresearch #contentmarketing #bluemelondesign