As a photographer or filmmaker, you want to be doing everything you can to protect your client's images. That starts with memory cards. While data loss from memory card failure can happen unexpectedly, here are four tips to reduce the likelihood of an SD card failure.
The SD Cards I personally use (if buying from Amazon, make sure to check that the "sold by" retailer is a trustworthy source):
https://amzn.to/3WBCAop
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0:00 Introduction
0:45 Buy Quality Memory Cards
1:44 Format Cards In-Camera
2:27 Do Not Delete Photos In Camera
3:04 Replace Memory Cards Regularly