How to make more money on social media without paying!
Organic social media is dead. I hear that a lot. But is it really? Ok, so to be up front, yes, the visibility has been reduced. Hashtags are less impactful, but they are still impactful. And overall things are less easy. But it still works.
We regularly see 5,000-10,000 views or reach on our posts. That's not tonnes, but it's more than enough for a small business. Especially if you're time rich and cash poor. You can do this work yourself.
Don't want to? Great, hire us, we'll take care of it. https://squareballoon.co.uk/
This video talks about who can and can't use this strategy. When it does or doesn't work. When to use paid advertising. When to spend money or not spend money.
Basically, if you have just started out, and have limited cashflow, spending money on marketing is probably not worth it. People have a tendency to try and spend as little as possible on marketing. That won't work.
It's a case of invest wisely, or keep your money because you don't want to damage cashflow. In some cases the money would be better servicing other parts of the business.
Don't get tempted by low-ball offers from people like Yell who don't do much for their money or for cheap social media that doesn't get you a return.
Bigger businesses? Don't get tempted by spending all your precious time on marketing when you can outsource it and spend that time on other parts of the business.
I hope this video shows you the evidence that this does work.