Personalizing the patient experience using Cedar's healthcare financial engagement platform
Amy Stillman, head of design at Cedar, talks about building a better patient engagement that respects their needs, their concerns and that delivers optimal workflows that are customized with information that patients need at the right time in the right way that is simple, easy to act on and that create a delightful experience just like the consumer experiences that we have become accustomed to with our ride sharing or e-commerce applications.
Core to the mission of building a world-class patient experience are these tenants: 1) Build simple, intuitive and relevant solutions for patients to pay their bills. 2) Deliver solutions for providers to collect payment for work they have done. 3) Minimize administrative burden for providers and payers to help them achieve better financial results.
Delivering on these things creates good for patients and good for providers. At Cedar, we foster that mutually beneficial relationship through proven expertise and modern technology. We combine the best techniques of fintech, ad tech, consumer and healthcare to help providers understand and engage patients more effectively.