What goes into a social media strategy?

Опубликовано: 30 Март 2026
на канале: Digital Culture Network
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This session was recorded live on October 22 at 11am and was presented by Nicola Barratt.

In this webinar, Nicola Barratt, the Digital Culture Network's Tech Champion for Social Media, will demystify what goes into a social media strategy for anyone working in the creative and cultural sector, and provide top tips on what to include in yours.

You will learn:

Why you need a strategy

How to research and plan your strategy

The essential elements that make up your strategy, including your objectives, audience targeting, competitors, resources, content plans

How to measure success

WEBINAR RESOURCES – https://digitalculturenetwork.org.uk/...

WHAT IS THE DIGITAL CULTURE NETWORK?

The Digital Culture Network provides practical, on the ground help to the arts and culture sector. Our focus is on digital skills and leadership development. We can help you:

Explore and harness the benefits of technology to achieve your goals

Find new ways to reach and engage audiences

Develop sustainable business models.

We support you in different ways:

One-to-one support from a team of Tech Champions specialising in digital content, eCommerce, data analytics, social media, digital strategy, email marketing, ticketing and CRM, websites and search engine marketing.

Practical workshops and webinars to improve skills and engage with peers.

Signposting to resources and training from us and our partners

Support with technology related funding opportunities

National and regional training days delivered with technology partners.

You can get in touch at [email protected], by visiting our website digitalculturenetwork.org.uk or on Twitter @ace_dcn.