Threads crush 100m sub within Hours
A new app billed as a rival to Twitter has seen more than 30million people sign up in its first few hours
Facebook owner Meta has launched a new app called Threads, which appears to be a direct rival to Twitter.
Threads, which will be linked to Instagram, is available in app stores, after going live for users at midnight Thursday, UK time.
More than 10 million had joined worldwide within hours of its launch.
It is described as a "text-based conversation app… where communities come together".
The new app is the latest chapter in the rivalry between Facebook boss Mark Zuckerberg and Elon Musk, who bought Twitter in October - bringing in changes that have barely left the headlines since.
Musk tweeted about Meta as Threads launched, saying: "It is infinitely preferable to be attacked by strangers on Twitter, than indulge in the false happiness of hide-the-pain Instagram."
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