SEO IN 2019: THE ESSENTIAL GUIDE (NEWBIE)

Опубликовано: 03 Март 2026
на канале: Kate Toon
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Cyrus Shepard gives the inside scoop on Search for 2019

It’s been a busy year in SEO land. With more algorithm updates than you can shake a stick at.

The Search Engine results pages are unrecognisable, Google My Business gets sexier each and every day and conversational search is on the up, as we’re able to use pretty much every device in the house to browse the interwebs.

So how can us lowly small business owners, bloggers and eCommerce store owners prepare for the year ahead?

Can we peer into oh crystal balls and see what Google has in store?

On this episode I’m talking with SEO guru Cyrus Shepard about what we should expect for Search in 2019.

So if you want to get ahead of the competition, this is the episode for you.

Tune in to learn:

• The importance of branded search
• Schema and what you need to know
• Is AMP here to stay
• How can we take advantage of conversational search
• What’s the deal with the ever-changing SERPS
• Why site architecture is still important
• Is speed still important?
• Do we need to build links in 2019?

About Cyrus

Cyrus Shepard runs Zyppy, an SEO company that publishes content, does consulting, and works on software. Formerly, he was Head of SEO and Audience Development at Moz. He is a speaker and conference emcee, and strives to make complex SEO equations easy to understand.

Connect with Cyrus

Twitter:   / cyrusshepard  

Find me at:

Website: https://www.katetoon.com/
Instagram:   / katetoon  
Facebook:   / katetoon  

Join my groups:

I LOVE SEO with Kate Toon:   / recipeforseosuccess  
The Kate Toon Group:   / katetoon  

Looking to DIY your SEO? Check out my FREE course: https://therecipeforseosuccess.com/se...

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