Case ProtectYourStyle: QR Code
A window is more than just an exhibition display case. It is the interface to the road and thus a central tool for customer acquisition. By means of digital 3D sensors, interactive shop window communication responds to customer, brings them into the store and actively boosts sales!
Location: The Heilbronn in and scene store ProtectYourStyle. ProtectYourStyle. The shop window design based on 3D camera tracking, the new SMART 2.0 software and rear projection on a translucent special film. QR codes embedded in the design lead directly to the ProtectYourStyle Web-Shop, where product and price information can be called up and orders accepted.
Mediabouts powerd by firecube public multimedia
Interactive showcase projection with QR code integration. Digital signage case study.
Protect-Your-Style shoe store
Heilbronn Jan 2012