Your process is a product.

Опубликовано: 04 Май 2026
на канале: Greg Hickman
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Your process is a product.

Do you have a visual representation of what your clients get when they buy from you?

If you don't have something like this already it’s time to unpack your process.

The next step is to package it as a product or an outcome, which to me in the beginning is a visual representation of what they are getting.

For me, it was an actual blueprint of the webinar funnel we’d build for our clients.

It’s the same one our team used.

For each piece of the workflow we had templates and frameworks.

Each of the systems we built for our client were already packaged, codified, and turned into SOPs.

This was the launching ground for our training offer that unlocked our growth so that we could grow without getting more clients.

I bet you’re sitting on at least $100k in your Google Drive folder right now.