What a $1 Million Art Business Looks Like with Owen Garratt | CI #16
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Episode Notes: What a $1 Million Art Business Looks like with Owen Garrett | Creative Insurgents #16
1:20 - If all of the changes Facebook is making are hurting your marketing, then you'll want to check out the Facebook Marketing for Artists course here:
2:30 - Melissa Dinwiddie's upcoming live retreat, "Unleash Your Inner Creative Playshop" is coming up as well.
3:30 - we introduce Owen Garrett from Pencilneck.com.
4:30 - Owen talks about how he got his start selling art door to door and how he ended up selling the first piece of his own art for $500.
7:10 - why Owen doesn't tell collectors that he's really good at selling art, and where he got his sales training
11:00 - we talk about Owen's blog, The Colonel, and his workshop elves. This is a great little tidbit about storytelling in selling art
15:40 - This is the gold how Owen actually makes money - what he sells vs. what he leaves alone
22:00 - how Owen's commercial sales lead to additional sales, and what Owen does to help that happen
25:00 - the power of systems and how Owen has trained his employees and his business to function efficiently and smoothly, which in turn brings in more money
31:21 - Owen talks, very specifically, about how he packages his art for shipping
35:30 - last year, Owen's business generated almost $1 million in sales. He talks about some of the luck and help he had along the way