Why AI Just Destroyed Search Forever | Bing and Bard

Опубликовано: 26 Июнь 2026
на канале: Smoking Robot
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Kyle Scott talks about why the new AI Bing from Microsoft and Bard from Google will change SEO forever. Publishers will now have to optimize their content for AI rather than for regular search results. This is potentially devastating for affiliate websites that rely on clicks to monetize their website and creates a misalignment of incentives between search engines, creators, and brands. This means brands may try to manipulate results so AI favors their products or services.

Google and Microsoft have changed the search game forever with AI. Here’s what it means.

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