Vantage's Sophie Woffenden (CIPD) Military 🪖 Spouse Head of People speaks to Reema Vadoliya Founder of People of Data
In this second part of our Data series, Reema delves into challenges in traditional data profiling in marketing and the importance of updating data to reflect changing circumstances and sensitivities.
Reema is a passionate business founder, gifted storyteller and tireless advocate for inclusion in data. By challenging audiences to reshape their perception of data as a dreary necessity, she draws out the real human stories which organically empower intentional inclusion in data and beyond.
After seven years and multiple roles in data, Reema decided to launch her new, trailblazing company, People of Data. Through this organisation she seeks to create a world in which data can be used as a springboard for understanding the real people that data represents.
Reema is confident speaking about data strategy, analytical exploration, data collection and governance. Her talks offer a passionate manifesto for a world in which Equality, Diversity, Inclusion, and Belonging (EDIB) are the beating heart of all data handling and usage.
An experienced speaker not afraid of digging into the gristle of the difficult topics, Reema’s talks push beyond a 1D (one demographic) view of data and offer a refreshing, multi-dimensional consideration of how humanised data can pioneer a brighter future.
Check back for Part 3!