Color Film's Built-in Bias (Kodachrome's Standard Skin Color)

Опубликовано: 15 Июль 2026
на канале: Making It Up with Dan
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Kodachrome film revolutionized color photography. But, Kodak's attempted standardization of it's complicated development process resulted in a bias in it's treatment of skin color. Giving rise to a damaging, bigoted idea, that we still stuggle with today. The idea of a normal skin color.

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Patreon: www.patreon.com\danrwin
Website: www.danrwin.com

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Dario Calmese (who photographed Viola Davis for Vanity Fair):
https://dariocalmese.com/

Sources:
https://www.npr.org/2014/11/13/363517...

https://www.nga.gov/stories/the-shirl...

https://99percentinvisible.org/episod...

https://www.shutterstock.com/blog/shi...

https://www.vox.com/2015/9/18/9348821...

www.npr.org/sections/codeswitch/2014/04/16/303721251/light-and-dark-the-racial-biases-that-remain-in-photography

https://www.scienceandmediamuseum.org...

https://filmcolors.org/timeline-entry...

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#filmphoto #history #colorphotography #racialbias #kodachrome

00:00 - Old Color Photos
00:34 - Intro
00:47 - Color Photo History
02:18 - How Film Was Developed
04:46 - Kodachrome Film
05:44 - Shirley Cards
08:51 - Legacy of Shirley Cards
12:29 - Thank you!