What Is a SWOT Analysis?
A SWOT Analysis is a framework to analyze the position of a company or product experience relative to others in the market. Its four quadrants offer prompts to help teams identify specific factors that may impact their success.
Read More: https://www.nngroup.com/articles/stra...
Watch Next: • STEEPLE: Building Contextual Knowledge
Enroll in live training: https://link.nngroup.com/yt-becoming-...
Subscribe to our weekly newsletter: https://link.nngroup.com/yt-newsletter
Follow us and stay connected:
Linkedin: / nielsen-norman-group
Instagram: https://instagram.com/nngux?igshid=Ym...
Twitter: / nngroup
_______________________________________________________
Chapters:
00:00 SWOT Analysis: Definition
1:15 Strengths
1:35 Weaknesses
2:16 Opportunities
2:42 Threats
3:17 SWOT Analysis: Why
3:56 SWOT Analysis: Tips
4:59 View More NN/g Content