Proof, Promise, Plan
In this episode, I'm talking about three things that every single business needs in order for a customer to feel comfortable buying their product or service:
Proof
Promise
Plan
(You may not realize it, but when you're making a buying decision, you're unconsciously on the lookout for these things, too.) Using Code Red as example:
Proof: Before and after photos and testimonials of Rebels who've gotten results
Promise: A nutrition program that enables you to lose up to 10% of your body weight every month without shakes, diet pills, diet foods, or exercise
Plan: A Home Study program, the 10 Pound Takedown, the 7-Day Total Body Reset, the 21-Day Identity Shift, my books...there are lots of plans with Code Red!
In today's world, proof can be faked (or stolen), and consumers are - understandably - pretty distrustful because of it.
As a consumer, it's important to do your due diligence.
As a business owner, it's important to be transparent about your proof as well as show it.
This podcast episode is especially great for you if:
A) You're new to Code Red and trying to understand how Code Red is different and whether it's for you, and/OR...
B) You're a current Rebel who has people interested in Code Red (you can send them this episode!), and/OR...
C) You're a business owner who wants to understand more about using proof, a promise, and a plan to inspire more people to buy from you.
Join the 10 Pound Takedown Challenge - Lose your first, next, or last 10 pounds!!
With absolutely NO pills, powders, shakes, or exercise required.
http://bit.ly/10lbTakedown
Connect with me!
Facebook: / coderedlifestyle
Instagram: / cristycodered
Twitter: / cristycodered
Website: https://coderedlifestyle.com/