5 easy content ideas for coaches and online service providers
Here are 5 easy content ideas for every coach/service provider…
1️⃣ Stories:
Share your own stories of how you started your business, and what struggles you had to go through to get where you are today. These can be carousels or before and after pictures.
2️⃣ Client Testimonials:
You can share these in your Instagram Story Highlights, and keep adding new ones. Share screenshots more often because they are always the most believable ones.
3️⃣ Hot Tips:
What are some practical tips that your audience can benefit from? Create video tutorials that are highly shareable or step-by-step trainings as carousels or infographics.
4️⃣ Polarize:
Talk about the things that annoy you or that you disagree with, that everyone else in your industry believes in. For example, if you’re a nutritionist who doesn’t believe in a keto diet, make it your ‘enemy’.
5️⃣ Lifestyle:
Create posts that show a piece of your lifestyle - something your audience wants to achieve. For me, a huge part of it has been travel because that signifies ‘freedom’, which is what my audience wants.