Logo Design Process from Start to Finish - Streetwear Brand
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We welcome you to our Frodger channel.
The main activity of our creative design studio is aimed at creating logos design and visual identity of brands but importantly, most of these projects are based on working with real clients in real work. In this episode, we will dive into one of these projects.
Mottcha Headwear is a lifestyle streetwear brand from Sweden that sells and produces unisex Hats and Caps worldwide through the web shop.
In this tutorial, we will focus on creating a logo design from start to finish and will look at such stages as communicating with a client, searching for ideas and sketching in Adobe Photoshop. And then we will bring to the final result the most appropriate sketch for the purpose of the project. We will do all these actions step by step in Adobe Illustrator. Enjoy your viewing!
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00:00 – Introduction
00:40 – Tutorial Objective
01:14 – Client Message
02:15 – Brainstorming
02:58 – Sketching Process
04:40 – Logo Refinement
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