Explore working with me: https://kartick.org
Blog: https://kartick.substack.com/
Twitter: / kartick_vad
LinkedIn: / kartick-vad
0:00 Observe what people do, not what they say
2:27 Get data to learn what works and what doesn't
3:32 Save time by not improving something people aren't using
3:53 Identify engineering problems
4:17 Understand your users' demographics