GDM AP5 machine – when flexibility meets Protective Underwear technology
The Adult Inco market is rock solid and is expected to reach $14 billion by 2023. Many factors are driving this growth, such as increasing longevity, rising consumer awareness and a gradual breaking down of social stigma.
The customer base is also changing. As of today, the elderly, i.e. the greatest customer segment by size, is much more adventurous than before, leading an active lifestyle where discretion is paramount. Because of that, Protective Underwear is the ideal incontinence care product for this demographic, as it looks and feels like traditional underwear.
In response to the evolving needs of the market, GDM is introducing the new Protective Underwear platform: flexibility and reliability are its key features.
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