Clique Elevate: Live Interview with Michael Barber
Clique Elevate is a membership group to connect and support marketing leaders and the next generation of CMOs.
This live interview is with Michael Barber, a coveted Brand Consultant and Marketing Strategist - he's currently working with brands including Ithaca College, MeUndies, and Aptean.
Michael talks about the path to leadership and the sacrifices to get there.
More About Michael:
Michael’s work drove achievements including the most effective and cost-efficient campaign in the history of a Fortune 500 company, a 160x return on ad spend, and 50 million earned media impressions within the first month of a new product launch. His career began at Mighty Interactive, the agency founded by Jay Baer, and went on to hold leadership roles in strategy and planning at Sitewire, Nomadic Agency, and COHN, before establishing his own consultancy, barber&hewitt. In 2018, barber&hewitt joined Godfrey, one of the largest B2B agencies, and Michael was named one of Adobe’s Fearless 50, an award that recognizes the top marketers around the globe driving fearless marketing and digital transformation.