Building a Venture Backed Company: Non-obvious Lessons for Fundraising
Join us for a dynamic conversation with Eddy Lu, CEO of GOAT, moderated by Sam Angus, partner at Fenwick & West. In this session, Eddy shares his entrepreneurial journey: He discusses overcoming challenges, including investor skepticism and the benefits of accelerators, and offers insights into strategic negotiations, selecting the right investors, and brand building. Whether you're an entrepreneur or just curious about startup success, this talk is packed with real-world lessons and experiences from a leading CEO in the tech industry.
Chapters:
00:00:00 - Introduction to Fundraising and Lessons Learnt
00:03:34 - Pivoting to a Sneaker Marketplace
00:06:24 - Pivoting from Grub with Us and Keeping Investors' Money
00:09:04 - The Benefits of Joining an Accelerator
00:11:56 - From Zero Traction to Investment Demand
00:15:02 - Overcoming Investor Doubts and Failed Pitches
00:17:58 - Quick Fundraise with a Blank Sheet of Paper
00:21:06 - Negotiating with Strategic Investors
00:24:20 - Importance of Choosing the Right Investor
00:27:40 - Differentiating Yourself in the Market
00:30:50 - The Importance of Brand Building for Marketplaces
00:34:30 - The Challenges of Building Games and Apps
00:38:02 - The Importance of Passion in a Project
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Marketplace, Accelerator, Investment demand, startups, pivoting, strategic negotiations