CHPT3 - A Sustainable Story
We're not a huge company, but we're an ambitious one - we value our planet as much as you do. This ride was inspired by Earth Day - a global call to take action against climate change and make a change to our world.
What better way to honour Earth Day than to ride from Leicester to Blackburn. You're probably thinking, "I think there are better ways of honouring Earth Day." Bear with us, it will make sense. We were five, me (David Millar), Patrick Grant, Roger Seaton, Peter Denton and Stuart Clapp, a motley crew of intrepid adventurers, committed to a journey into the unknown, via the Peak District.
So, why were we doing it? Well, there was method in our madness, we've been working with Patrick Grant for over a year to develop a new line of CHPT3 casuals that are sustainably sourced, then dyed, woven, cut and sewn here in the UK. Patrick revived the Saville Row tailors, Norton & Sons, rebooted the brand E.Tautz, and rescued the famous Cookson & Clegg factory and founded Community Clothing. He remains the key person in all four of those businesses. He knows a thing or two about the clothing business, he is also one of the leading activists in waking people up to the damage that fast fashion is doing to our planet.
Read the rest of our Journal here: https://chpt3.com/en-eu/blogs/journal...
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