What Does a Healthy Unsubscribe Rate Look Like?
What does a healthy unsubscribe rate look like?
Though unsubscribes may seem like a negative, they can actually be a positive! Lauren Meyer and Lili Crowley break it down.
🎥 via Litmus Talks | Why Do Emails Go to Spam (or the Inbox)
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The Email Marketers Guide to Using List-Unsubscribe: https://lit.ms/4gniKF2
How to Keep Your Emails From Going to Spam: https://lit.ms/4e3QCW6
Litmus Spam Testing: https://lit.ms/4cZZOct
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👋 About Litmus
Litmus is how marketers make every send count. It’s a core component of your tech stack that allows you to create, personalize, test, review, protect, and analyze every email you send. Too many companies are sending out broken emails without even knowing it, missing the deeper insights needed to really improve results, and struggling to personalize emails at scale.