A Marketer’s Guide to Using Regex in the Search Console
Based on this post: https://bit.ly/gsc-regex. Learn how to filter Google Search Console Search Performance report using regular expressions (aka regex) to get the data you need.
JUMP AHEAD
00:10 - Google’s announcements
01:48 - How the Search Results performance report works
03:48 - How to access the regex option
08:15 - How to filter by exact match using regex
08:50 - Make query case sensitive
09:47 - Get keywords that contain a digit using \d
10:23 - Return question queries (how, what, when, where, why)
12:17 - How to build out a more sophisticated regex expression in phases
17:06 - Filter pages to certain directories and evaluate queries by site section
LINKS
Google’s regex announcement: https://bit.ly/3DrK3JL
Google announces negative match capability: https://bit.ly/3DovQ01
Google’s regex help page: https://bit.ly/3oqy6jf
My regex for marketers post: https://bit.ly/regex4marketers
My regex for Google Analytics post: https://bit.ly/regex-in-ga
All of my regex posts: http://bit.ly/regex-tag
My YouTube regex playlist: http://bit.ly/regex-playlist