📣We need to talk about SGE📣
There are changes afoot in the search engines again. And as much as we non-technical people may instinctively want to make like an ostrich, and let the technical masterminds take care of it all, @rebosmith is here to tell you:
📣We need to talk about SGE.📣
It stands for Search Generative Experience - and it’s a new way of displaying search results, using AI to summarise information, that will change the look and feel of Google – and the way that people use it.
Our experts have been able to play with SGE in Google Labs testing mode for about a year now, but it’s top of our news and high priority in our client strategies right now, with all signs pointing to a large-scale roll-out very soon.
Luckily for those of us who do not live and breathe SEO and Google SERPs, the very knowledgeable Matt Meazey, Head of SEO at Fountain Partnership has agreed to talk me through SGE from scratch.