This brief video case summary / case study covers the English case of Carlill v Carbolic Smoke Ball Co. This was a contract law case decided by the English Court of Appeal, relating to whether an advertisement offering a reward and resulting use of the product could form a contract. This video summarizes both the facts and the reasoning (ratio) of the decision in Carlill.
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Full citation:
Carlill v Carbolic Smoke Ball Co [1893] 1 QB 256 [1892] EWCA Civ 1
http://www.bailii.org/ew/cases/EWCA/C...