AdEvolver® | Google Ads Management & Auto-Optimisation Tool
AdEvolver is going to revolutionise your Google Ads management and optimisation process. You can sign-up here - https://adevolver.com/
When you first add an adwords account to AdEvolver, you’re asked two very important questions.
Your monthly budget and your target KPI, for example your CPA or ROAS.
In a few simple clicks, your account is imported. Easy.
Let’s talk about your all-important budget. Be it over or under spending, controlling spikes and runaway campaigns, you need to keep your ad spend in check.
The AdEvolver Budget Commander is your account overseer.
AdEvolver monitors your spend 24 hours a day, 7 days a week, to ensure you hit your target spend.
But, it’s more than just a rudimentary monitor.
AdEvolver runs a propriety scoring process for every keyword search and query in your account.
It assesses the keyword’s value to your account based on its contribution, risk and momentum.
With this deep insight, AdEvolver starts to make rapid predictions on how best to hit your target budget and KPI.
And it does this for you dynamically.
Adjusting campaign budgets and keywords every day, 7 days a week, all year round. Speaking of dynamic…
When it comes to you making decisions within AdEvolver the date-ranges are dynamic too. We’ll find the relevant data and report on it.
There’s no need for an arbitrary selection or thumb in the air decision of how much, or how little.
Our first launch will include a number of additional features that enable you to speed up optimisation.
An ad testing engine that finds issues in your adverts.
For example, in order to find winners, you need statistical significance. So AdEvolver will alert you to too many ads, too few, the winners and losers.
The icing on the cake – n-gram analysis for your ad copy. So you can find winning combinations across your account.
We also make creating adverts a breeze by pulling in the best performing ad copy from ad group, campaign and account level.
You can literally create a new higher performing advert in a few clicks.
Of course we can’t forget keywords, the lifeblood of your account. The AdEvolver scoring engine presents positive and negative keyword opportunities for you to apply in one click.
AdEvolver is not a dashboard.
Your optimisations are presented to you in your ‘Evo feed’. A feed tailored and based on your priority.
Oh and if your feed gets too big - to make life really easy, there’s an 80/20 switch too. Filter out all but the most critical tasks right now.
There’s more to come.
We hope that gives you a good idea of how AdEvolver will revolutionise the way you manage and optimise your Google Ad accounts.