A conversation with... GIAN MATTEO BALDI - Sustainable Wine Market (Università di Pavia)
#wine #unipv #gianmatteobaldi #sustainability
Wine is the most complex of all agricultural products.
This makes it an ideal example for analyzing the declination of agri-food sustainability marketing in our current world, using the same product, but in different channels and market niches and with different dynamics.
In this interview, Gian Matteo Baldi (wine producer, sales manager for big companies, CEO and professor at UNIPV) talks about the important of wine in the future of an agicultural sustainable market.
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Master in Agrifood Sustainability: https://agrifood.cdl.unipv.it/en
Video by IDCD Unipv