Business Podcasts: INSANE Networking Tool + Build Trust + Establishes Expertise + Sales & Service
If you're wondering why so many businesses are podcasting, it's because they work. The customer's journey to your store started online...When they are on your website, they are IN YOUR STORE. Would you prefer the customer looks at your site and draws their own conclusions? Or would you like to approach them with your message?
Most importantly, keep in mind your podcast is NOT just a podcast! We work with our clients to ensure that you see a return on your investment, even if you never had a listener...
With a little consultation and planning, we can make sure that your podcast covers certain topics that we know your customer wants to know. Those bits can be harvested as stand alone, short form content (clips), that might live on your website and be used as social media promotion for years. Video content drives online traffic. Your clips will help with your SEO, as well as inform your clients, answer their questions, and convert more visits into sales, and make you more money!
Not to bury the lead, but it's also the best sales lead generator and NETWORKING tool on the planet. We'll save the details on that for clients, but that's a no doubter.
If you're a service business, it can raise your price point.
More importantly, you cannot be seen as the thought leader and expert in your field if you do not have a podcast. If not you, someone else (who may be less talented/intelligent) will come along and be perceived as the leader.
It's not as quite as gratifying as putting money into an ad and getting a sale, but it's much more effective in the long run. It's not for every business, but if you think you offer something different than your competitors...If your story matters, or if you think an informed consumer is better for your bottom line, you should consider podcasting
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If you are in a sales or service business that gives your potential clients some anxiety or dread....Or maybe your industry has a bad rep...car mechanics, car sales, etc. When you customers go to your website, do they get to know who you are?
MBC Multicast Studio is a podcast/audio/video/livestreaming Franken-studio in the heart of the arts district, Northeast Minneapolis. Take a look at our page for examples of content we've produced, as well as our video tutorials on some of the packages we offer. If you have any additional questions check out:
www.mbcmulticast.com
or message us at:
[email protected]
You can book a session or free studio visit/consultation at:
bookme.name/mbcmulticast
Location:
1229 2nd St. NE
Minneapolis MN 55413