The Philippine MICE Conference (MICECON) returned to Clark after ten years to host MICECON 2024. With the theme M.I.C.E. XD: XPERIENCE DIVERSIFIED, the three-day event, held from July 10 to 12 at the SMX Convention Center Clark was a combined effort of the Tourism Promotions Board (TPB) Philippines, Clark Development Corporation (CDC), and various partners from the private and public sectors.
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