#WhiteboardFriday
Marketers can get caught up in specific metrics, but the problem isn't the metrics themselves. The problem is the vanity — those data points that make you look good in reporting but don't help you understand your performance. In this week's Whiteboard Friday episode, Dr. Pete talks to us about what we bring to the metrics we track and how to do better no matter the metric.
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Additional Moz Resources:
Beginner's Guide to SEO ► https://mz.cm/2SGOGdV
The Keyword Research Master Guide ► https://mz.cm/3jPdPio
30-day Moz Pro Free Trial ► https://mz.cm/3jZq3p3
Check out Moz Local ► https://mz.cm/36Pbz7h
Learn about STAT ► https://mz.cm/2IiqTzf
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