Google Ads seems very complicated, but it is not.
There are three best practices I go by to help me attain AT LEAST a 15% annual conversion rate.
1.) Don't make too many changes, test one variable at a time and let Google learn for 14 days before doubling down or abandoning.
2.) Negative keywords remains king.
3.) Understand the corresponding bid strategy to the current life cycle of your Google Ads.
Some clients within a month I've gotten 30% conversion rate for handling their Google Ads.
If you need help with Google Ads, check out my Fiverr Gig below, along with my other social medias!
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