Session 2
Jake Merrill, Advertising Strategist & Sam Jennings, Co-Founder & Lead Client Strategist
Developing a Data-Driven Prime Day Strategy
When it comes to pulling the right levers on Amazon, the details are in the data. In this session our Amazon experts will talk through the three key rules to Prime Day, defining your objective, developing an assortment strategy, and how to build out your action plan on the road to Prime Day success.