7 Google Plus Tips Brands Marketers Needs To Succeed
Buy Josh's Book: http://medialeaders.com/light-bright-...
Download the deck here: http://medialeaders.com/learn-7-googl...
In this Google Plus webinar Josh Ochs covers:
-Why we need to be on Google Plus
-Examples of Google Plus
-Where to setup your badge and site link
-5 Brands on Google+
-How to shorten your Google Plus Link
-How to get your content shared via email
-How to funnel customers into your G+ page
-Bonus: Differences between Google+ Pages and Google+ Profiles (for download)
Why should we be on Google Plus?
-Google Plus is owned by the world's two largest search engines (Google & Youtube)
-"Search Plus Your World" = Search results plus your friends posts
-Your content can now show up at the top of search results for customers and friends
-You can get great SEO if you start now
-Also, Hangouts, Marketing Performance, ect.
-More info: http://www.google.com/insidesearch/fe...
Tatical Google Plus Tips
Log in as your brand page (Profile)
In the upper right click on
Then navigate to Settings and Getting Started tabs
Link your page to your website (and your website to your page)
How to shorten your Google Plus Link
Visit Gplus.to and setup your shortner
Before: https://plus.google.com/b/10695928536...
After: http://gplus.to/medialeaders
Email share link for your emails:
Use this link in your emails to share your page:
https://plus.google.com/share?url=[your link]
https://plus.google.com/share?url=htt...
Brands on Google Plus
The Muppets - https://plus.google.com/1181771890044...
Wishing people Happy Valentines with characters
Virgin Group - https://plus.google.com/+Virgin/posts
Animated header image
Pepsi - https://plus.google.com/1118838816328...
Look at Hashtags
NY Times - https://plus.google.com/+nytimes/posts
Live NY Times Hangout Event
BMW - https://plus.google.com/+BMW/posts
Aspirational big cover photo
National Geographic - https://plus.google.com/+NatGeo/posts
Look at their community that discusses Exploration
Differences between Google+ Pages and Google+ Profiles
Pages are extremely similar to profiles, but they have some key differences:
Pages can be made for a variety of different entities whereas profiles can only be made for people.
Pages can have multiple administrators.
The default privacy setting for elements on your page profile is public.
Pages have the +1 button.
Pages can't +1 other pages, nor can they +1 stuff on the Web. (But like profiles, they can +1 inside Google+.)
Pages can't play games.
Pages don't have the option to share to 'Extended circles'.
Pages can't hangout on a mobile device.
Local pages have special fields that help people find the business' physical location.Learn more about local pages.
Buy Josh's Book: http://medialeaders.com/light-bright-...
Download the deck here: http://medialeaders.com/learn-7-googl...