Why I don't use a sales/marketing funnel...

Опубликовано: 06 Май 2026
на канале: George Kao
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As a solopreneur, you don't need a sales funnel to find success, particularly if it feels disingenuous to you. Personally, I don't use a sales funnel. Instead, I suggest that we, as authentic solopreneurs, commit ourselves to regularly producing genuine content that serves our creativity, caters to our unique skills, and benefits humanity as a whole. This approach is about providing value to those who consume your content, regardless of whether they ever make a purchase.

Additionally, it's important to consistently and humbly present offers as experiments, gauging whether people are interested in what we've created. If they aren't, we simply move on and create something new. By doing this regularly, we not only enhance our own abilities but also grow our reputation within our respective communities. This is what ultimately makes marketing progressively easier over time.

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