Google Ads Direct Connect | CTM Training
In this video tutorial, we review the Google Ads Direct Connect Integration. With our Google Ads Direct Connect integration, you can easily create and send conversions from your CallTrackingMetrics account directly to your Google Ads account.
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CallTrackingMetrics is a global conversation analytics provider giving marketers data to make confident strategy decisions. Over 100,000 users, including The Washington Post, Verizon Connect, and ServiceMaster, rely on CTM to make data-driven advertising decisions. CTM integrates with core tools marketers use every day like Google Ads and Analytics, Hubspot, Salesforce, Zoom, and Facebook.
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Video Contents:
00:00 Intro
00:52 Linking to Google
01:40 Account Mapping
02:22 Lead & Sale explanation
03:55 Creating & Selecting Conversions
05:02 Enable Call Reporting
05:35 Sending Conversions to Google
08:34 Google Tracking Sources