Will creating youtube shorts grow my youtube channel? Some YouTubers are concerned that adding Shorts to their channels will harm growth because of shorter view duration and other factors. Will viewers want to watch shorter content from you? Do viewers only want longer form content from you, or perhaps they appreciate a mix? There are many more perspectives on this topic that are worthy of discussion.
In this video, I talk with Paul Democritou (from The Crypto Factor YouTube channel), who shares his insights and tips on using YouTube Shorts to help grow your Channel. This Channel is Paul's second, and he's done a great job in creating a Channel that's mostly Shorts (65%) but works with a diversity of content, including pre-recorded interviews, live streams, how-to videos and more. As I publish this video, Paul has over 23,000 Subscribers, 2.4 Million Views, and over 500+ videos published.
He accomplished all of this in just a year and a few months. He was late producing Shorts, but now he has 349 Shorts videos. He's created all these Shorts videos in a year.
This video is a clip from a more extended interview featured guest interview I did with Paul for my YouTube Channel Essentials Workshop - How To Grow Any Business In 6 Weeks With YouTube.
✅To learn more about my YouTube Channel Essentials Workshop and the next launch, click on the link below:
https://bit.ly/3nQYmT1
Quick Access:
00:00 Introduction to Paul Democitou and his The Crypto Factor YouTube Channel featuring 65% YouTube Shorts content.
00:57 Performance Stats from The Crypto Factor Channel, showcasing it's great growth performance.
02:00 Should you have a dedicated Shorts channel or mix Shorts content with your main channel long-form content?
02:23 Strategy - Driving content from shorts to longer-form content.
03:32 With 60 second limit for Shorts, am I ruining my Channel with much shorter Average View Durations?
05:11 How do you feel that you've evolved as a Creator, as a result
of doing Shorts?
05:40 Do you have any concern about producing shorter duration videos?
06:16 How does your video formula for Shorts differ from a regular YouTube video?
07:48 Paul's having great success with Sponsorhips!
08:56 Paul's YouTube "Why" and his happiness with his Shorts-first channel.
09:33 Connecting with people is a high!
10:10 Viewers sharing gratitude is very satisfying.
11:10 Be You!
11:46 Paul process for making Shorts...
To find out more about Paul Democritou, and connect with him, go to https://pauldemocritou.com/.
-- My Channel focuses on teaching video creator/editing skills (with Camtasia), video marketing and YouTube.
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