How to make in-flight changes to Google Ad Manager campaigns - Campaign optimization | CloudSense
See how easy it is to make in-flight changes to advertising campaigns using CloudSense and publish the changes to Google Ad Manager in real-time. To learn more about CloudSense, visit https://www.cloudsense.com
In-flight changes might need to be performed for a number of reasons, such as extending campaign dates, adjusting targeting criteria, or frequency capping - all of these campaign adjustments can be made in the CloudSense platform and synced with Google Ad Manager (GAM).
In this short demo, we show you easy it is extend the date of a live advertising campaign that is already delivering impressions, using the CloudSense digital ad sales platform. We also show you how to publish the changes to Google Ad Manager (GAM)
Make in-flight changes to underperforming advertising campaigns
Extend advertising campaign dates
Adjust targeting criteria
Set frequency capping
Update fulfillment record that communications with GAM
Send the changes into GAM
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