How to Report on Health News Stories
An NBC News journalist and a doctor share their prescription for producing an effective health story.
From the current global health emergency from mpox to medical breakthroughs like weight loss drugs, there’s no lack of stories to cover when it comes to the health beat. But that doesn’t mean medical news is always easy to cover.
NBC News medical reporter Erika Edwards and Dr. Vin Gupta, a pulmonologist and NBC News medical analyst, shared what great health news stories have in common.
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Timestamps:
0:00 Introduction to Erika and Vin
0:20 Identify a health news story worth covering, avoid bad pitches
1:22 Use visuals to translate health topics and emphasize impact
2:20 Find characters to enhance your storytelling with patient testimonials
2:53 Produce health stories that focus on engagement
3:16 Find the right expert voices and show their expertise
4:26 Be careful on consumer health stories with conflicting research
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