What biases are stopping customers from buying? (and how to overcome them)
Brains work in a weird way at the best of time, but right now, there is a lot of biases going round and there are a lot of brains making really bad decisions.
Both your brain and your consumers brain are experiencing little corruption errors. These biases can occur when:
➡️ We need to remember things
➡️ We need to make a decision quickly
➡️ We have too much information
➡️ We don't have enough meaning attached to the decision
But how do you as a business overcome these biases?
In this video Kenda talks about how to overcome these purchase biases and how to use them to make your customer feel in control so that they buy from you.
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