ECHO partnered with Strategic America to offer its dealers a marketing program unlike anything they’d employed before. Thanks to SA’s Metis platform, ECHO dealers and distributors have access to turnkey channel marketing solutions that allow them to pick and choose marketing tactics for a vast array of audiences: homeowners and businesses, prospects and existing customers. These tactics are available for all three of ECHO’s brand segments: ECHO, Shindaiwa®, and ECHO Bearat®.