What Is Your PERSPECTIVE On BRANDING?
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In this video Evan answers this question: What Is Your PERSPECTIVE On BRANDING?
Here's the Automated Transcript:
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could you please expand a little bit on
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your perspective on branding well
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branding is an emotion if i'm consuming
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any of your stuff if you're thinking
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about content or even if i'm just
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hanging around you if i visit your
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website if i have a conversation with
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you
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if i'm sitting down to meet you if i'm
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looking at your videos if i'm seeing you
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on stream if i
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go to your instagram right what's the
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emotion that i feel
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brand new is an emotion so the emotion
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that we should be feeling is through who
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so i should feel more confident
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hanging around saying i should have more
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confidence i should i should want to be
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more confident in every interaction with
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zayn no matter what so then the question
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becomes how do we start helping people
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feel more confident anytime they're
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consuming any of our stuff that would be
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my
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my meaning but happy to dive deeper if
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something doesn't make sense inside
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there for you
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and then from there it's okay how do i
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make people feel confident when somebody
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hits your website do they feel more
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confident
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if somebody watches your your videos do
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they feel confident and you may not
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always hit it but that's
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that's always the intention that you
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want to try to create how do people feel
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when they see any of your stuff i mean
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again not your stuff but you as a human
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it's not just a business brand it's your
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personal you show up like this
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everywhere you go