Pinterest Ads Case Study (Clickbank) Part 1 - Choose An Offer
Pinterest Ads Case Study with Clickbank Part 1. This video shows a pinterest ads case study campaign preparation by choosing a product to promote from the clicbank marketplace.
It's important to know the pinterest audience when selecting a clickbank offer to promote. Pinterest is primarily middle age to older age women, make sure the product that you're promoting is directed towards women. In this video we choose the Custom Keto Diet affiliate offer. This offer was chosen because I'm familiar with the keto diet (got results myself) and the affiliate page that the vendor provided showed that most of their conversions came from women ages 35-65.
There are affiliate offer characteristics that also make the Custom Keto diet attractive. It has a modest initial conversion of $24, but the average conversion value including the upsells is around $44. It also has a high gravity, meaning there could be stiff competition but it also means the product is selling really well.
We gathered additional data from similarweb.com by entering the root domain. The offer is still fairly popular, we were able to pull up a top competitors landing page.
Index:
00:00 - 00:27 Intro
00:27 - 00:52 1. Establish Pinterest Business Account
00:52 - 01:39 2. Create Account with Clickbank
01:39 - 03:47 3. Clickbank Marketplace Access
03:47 - 05:16 4. Offer Key Characteristics
05:16 - 11:40 5. Collect Data From Sales/Affiliate Page
11:40 - 14:33 6. Research Offer On similarweb.com
14:33 - 18:06 7. Pinterest Demographics & Trends
18:06 - 18:22 Outro