One-Page Reports (Video 3): Visual Strategies
Lyssa and Emma back again. Now that you have a good grasp on the content and scope of your one-page report, let’s talk about visual strategies!
Our brains are really talented at detecting patterns and making sense of visual information before our brain has comprehended the meaning of the actual text. Using these strategies intentionally can help you lead your reader to what you think is most important.
In this video, we talk about visual strategies including using grids, creating an intentional path, creating visual hierarchies, and paying attention to white space. All of these are important in creating a one-page report that will be effective in capturing the attention of your reader while allowing the busy reader to absorb the most pertinent information.
Your Turn
Do you use these strategies in your work? Have you seen examples of these strategies in use?
For more information and to access the rest of the series, visit our website: evalu-ate.org/onepagers.