The First Step C-Suites Need To Address Diversity | Driving Change | w/ NPR's CMO Michael Smith
Driving Change From the Inside: Presented by Actually Curious (https://www.curiositylab.io/drivingch...)
Candid conversations on the DEI movement happening in the US job market.
One wish that we have for America is for more organizations to have the clarity of logic, depth of commitment, and force of execution happening at NPR as they address their businesses' challenges and needs concerning Diversity, Equity, and Inclusion.
In January of 2020, NPR President and CEO John Lansing made audience diversity NPR's number one priority. Since that time, the organization has shared its progress across workplace, content, and audiences. This includes a three-year strategic plan that opens with the words “NPR must change to survive.” To get a first-hand view into this progressive change agenda, I had the privilege of sitting down with the Chief Marketing Officer of NPR, Michael Smith. The conversation that unfolded might be considered a masterclass on establishing a long-term DEI strategy.
Key moments:
Driving Change is a multi-media series from Curiosity Lab (https://www.curiositylab.io) produced in partnership with Digital Content Next (https://digitalcontentnext.org/), featuring senior leaders from NASA, NPR, Robin Hood Foundation, and Havas Group.
Curiosity Lab created Driving Change to elevate the voices of the leaders fighting for underrepresented talent, and to give a window into what's possible for the diverse talent of our future.
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Driving Change From the Inside, developed and produced by Curiosity Lab in partnership with Digital Content Next. Our video content is directed and edited by A Million Other Things for Curiosity Lab.