Episode 4: Building Bharat-First Brands | Decoding Bharat
India's evolving market is witnessing a transformation as businesses like Maruti Suzuki and Lux Industries innovate to meet the diverse needs of Bharat. Episode 4 of the Decoding Bharat series by SeedToScale and CNBC-TV18 uncovers how these companies are tapping into this growth, from localizing products to leveraging technology. Moderated by senior anchor Mangalam Maloo, the episode brings together insights from Prayank Swaroop of Accel, Shashank Srivastava of Maruti Suzuki, and Saket Todi of Lux Industries. Together, they explore the untapped potential of Bharat-first brands and the strategies driving their growth.