This is how you get your brand into a conversation with BIGGER brands via comparison landing pages!
Hi everyone, Steve Toth at SEO Notebook, and today, I'm going to show you an incredible SEO strategy that takes minutes to set up with my free spreadsheet.
Creating comparison pages that compare your service or brand vs competitors is an incredibly powerful strategy for SEO success. But why are comparison pages a great SaaS SEO strategy, in particular?
If you're a challenger brand in any industry, especially Saas, creating comparison pages is a surefire way to insert yourself into any buyer research - and I'll show you a quick way of doing it!
Watch as I generate examples of competitor comparison page examples in seconds!
My suggestion:
When comparing your brand or service to others, my suggestion is to create more bare bones pages rather than a tonne of content! Because let's face it, 36 pages as illustrated here is going to take a long time.
Focus on pared-down pages, if possible, and capitalise on 3-way comparisons where possible too. Why, because these comparison pages will compare multiple solutions in your industry and have lower competition and higher buyer intent, as the person searching has likely already done their research. This approach allows you to insert your brand into the conversation when people search for other companies in your niche or industry.
Creating comparison pages that compare your service or brand vs competitors is an incredibly powerful strategy for SEO success.
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Link to The Main Difference video: • How to Get Featured Snippets for vs keywords
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▶ Related videos to watch next:
All videos HERE: • SEO Notebook Money Page Ratio Calculator
How to Get Featured Snippets for vs keywords: • How to Get Featured Snippets for vs keywords
How To Calculate Entity Density With ChatGPT: • Video
🕡Timestamps🕡
0:00 Intro
0:20 Free spreadsheet for competitor pages
0:45 Comparison pages for SEO
3:47 Perfect paring - • How to Get Featured Snippets for vs keywords
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About Steve Toth & SEO Notebook
Hey I'm Steve Toth, and welcome to SEO Notebook. here I'll share my tips for mastering SEO with quick lessons and strategies that make your life as an SEO easier.
My work as an SEO consultant has been featured in USA Today, Business.com, Search Engine Land, Semrush, Moz and others, and I'm sharing everything I know to help you increase your organic traffic, get better at SEO and make more money for you and your clients.
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