CPG Bytes Ep 34: The Harsh Reality of DTC
Download the DTC Readiness Guide here: https://www.treasuredata.com/i/dtc-re...
Read more: / a-reckoning-the-direct-to-consumer-craze-i...
In this video, Steven and David discuss direct-to-consumer strategies and how CPG brands leverage data with an omnichannel approach.
What are CPG Bytes? Short video segments from Treasure Data where we chat about the latest news and industry trends and read between the lines to provide our perspective and insights on how companies can learn from them. Join us every two weeks for the latest video update!!
Featuring:
David McCarty: / davidmccarty-cpg
Steven Tsao: /